Skip to content

Home
What We Do
- Overview
- START HERE
- THE BUILD
- EMBEDDED
  - Fractional Revenue Leader
  - Strategic Advisory
How I Work
Insights
About

Home
What We Do
- Overview
- START HERE
- THE BUILD
- EMBEDDED
  - Fractional Revenue Leader
  - Strategic Advisory
How I Work
Insights
About

ItsJustRevenue.com Insights

Practical sales plays for revenue teams. No fluff, no theory — just frameworks, talk tracks, and AI-powered execution you can use today.

AI Response Classification & Smart Follow-Up sales play — intelligent email routing framework | It's Just Revenue

MediumPipeline Management

AI Response Classification & Smart Follow-Up: Why 170% More Meetings Might Be the Wrong Metric

Competitor Context Discovery Prep sales play — AI-assisted competitive research framework | It's Just Revenue

Competitive SellingMotion PlayMediumDiscoveryMid-Market

Competitor Context Discovery Prep: How to Walk Into Every Competitive Call Already Winning

Mutual Action Plan sales play — co-created close plan framework for buyer alignment | It's Just Revenue

MediumSales Qualification FrameworksFramework PlayOpportunity to Close

Mutual Action Plan: Stop Building Close Plans Your Buyer Never Agreed To

Contact Internal Moves sales play — turning internal promotions into outbound pipeline | It's Just Revenue

Lead to OpportunityMediumOutbound & Prospecting

Contact Internal Moves: Turning Promotions Into Pipeline Before Your Competitors Hit Send

Custom ABM Messages in Chat sales play — personalized chatbot engagement for target accounts | It's Just Revenue

Lead to OpportunityMotion PlayMediumMid-MarketAccount Strategy

Custom ABM Messages in Chat: When Personalized Chatbots Become Expensive Mail Merge

Sandler Pain Funnel sales play — diagnosing real pain through three levels of discovery | It's Just Revenue

Discovery & DiagnosisMediumDiscoveryFramework Play

Sandler Pain Funnel: Stop Performing Discovery and Start Diagnosing Pain

Personnel News Signal Internal sales play — turning internal promotions into expansion pipeline | It's Just Revenue

MediumMid-MarketPost-Sale & Expansion

Personnel News Signal Internal: Turning Promotions into Pipeline Without the Disingenuous Congrats

Channel-Led Deal Registration sales play — removing friction from partner deal registration to drive co-sell revenue | It's Just Revenue

Lead to OpportunityMotion PlayMediumPipeline Management

Channel-Led Deal Registration: Stop Taxing Your Partners and Start Closing Deals

Structured Win-Loss Analysis Program sales play — building a bias-free buyer feedback system | It's Just Revenue

Competitive SellingDiscoveryExpertFramework Play

Structured Win-Loss Analysis Program: Stop Collecting Comfortable Lies and Start Hearing the Truth

Product-Specific Targeting sales play — turning website visitor intent into relevant conversations | It's Just Revenue

MediumTop of FunnelMid-MarketOutbound & Prospecting

Product-Specific Targeting: Stop Stalking Your Website Visitors and Start Understanding Them

Previous page 1 2 3 ...8 Next page

Home
What We Do
How I Work
Insights
About

Privacy Policy · Legal · © 2026 Briggs Ventures, LLC. All rights reserved.